Monday, June 6, 2011

The Funniest Use of Personal Digital Branding: Harper's Adorable Kitten


The realisation that in less than two weeks more than the equivalent of two thirds of his nation's population had seen the video 'mom cat hugs baby kitten (having a nightmare)' must have sparked somekind of fabulous lightbulb within the Canadian Prime Minister's personal branding team; something like adorable kittens do well at making things go viral and our client (Harper), although viral, is anything but adorable so let's try to use that 'insight' and make Harper adorable.

A few days later they came up with a facebook status and an album - "We have a new family member, a grey tabby, what do you think he should be named? Nous avons un nouveau membre de la famille. comment devrions-nous l'appeler?"

Interested in helping Harper? Go to Harper's personal facebook page before midnight or else Stanley will be the attributed winner. Not interested in helping the Harpers baptize their new grey tabby or contribute to the 505 messages left by the kitten's friends? Then at least go check out Stephen Harper's profile picture and discover what a Harper family picnic looks like:

http://www.facebook.com/pmharper